Were we able to conduct more interviews than usual? Yeah, a hundred percent, like far, far, far more. Again, mostly because of time saved, I cannot commit to the time to do 500 interviews myself. We also get a lot richer data and because of that we get better insights with Voiceform.

“We promoted [Voiceform] as a new way of providing feedback. People were interested in engaging this way, which increased our survey acceptance rate, which I would say was about 70%. I think our results stemmed from the innovation, and a different way of doing surveys versus live interviews and or pen-to-paper type surveys.”

With Voiceform’s interactive surveys, we saw a 40% increase in responses. The ability to choose the channel and time frame customers received surveys also resulted in a 60% increase in our customers’ willingness to participate in the survey and provide feedback

"With Voiceform, voice responses are easier to use than typing out a lengthy response and have the added benefit of capturing the customer’s train of thought."

“The value that we got out of [Voiceform] is 1000x more than any other kind of customer feedback survey that I've ever done and having done a lot of product, a lot of product marketing surveys, being able to hear the voice of the customer is an extreme advantage. It's not as easy to put onto a chart or to make it into a graph. But it’s so much more actionable and so much more useful."

Switching to Voiceform quadrupled our engagement and completion rates and significantly increased response length. We also saved lots of time not having to deal with the technical issues of video uploads.

Voiceform has given us clarity on the trajectory of our product and making sure that we are creating a valuable product that hopefully will be resonated and popular with home buyers and home sellers. I think before we were doing a lot of guesswork and just thinking what people would want, but now it's really helpful to have firm data to make educated decisions.

Voiceform allows us to engage our B2B audience in a new and interactive way, leading to richer qualitative insights and more dynamic data collection. The platform is a valuable new tool in our research toolkit, enhancing the depth of insights we’re able to gather.

"We were looking to supplement our longer form deeper experience tests with quick voice feedback in order to provide a more comprehensive view. We use Voiceform to complement our existing feedback assessments."