Voiceform Privacy Policy
Last Updated: May 30, 2026
Thank you for visiting Voiceform! We value your privacy and want you to understand how we collect, use, and protect your personal data when you interact with our website, sign up for our services as a customer, request demos, receive marketing communications, or otherwise engage with us.
Note: If you are participating in a Voiceform survey or interview, please see our separate Voiceform Participant Privacy Policy for details on how we handle participant data.
Table of Contents
- Introduction & Contact Information
- Information We Collect (Website Visitors and Customers)
- How We Use Your Information (Website Visitors and Customers)
- Cookies and Similar Technologies
- Sharing Information with Third Parties
- Data Storage, Transfers, and Retention
- Your Rights and Choices
- Security Measures
- Children’s Data
- Changes to this Policy
- Questions, Concerns, or Complaints
1. Introduction & Contact Information
Voiceform is a platform that provides survey services, research services, AI-driven qualitative research services, and other customer, employee, and audience feedback services. This Privacy Policy (“Policy”) focuses on how we collect and process personal data from:
• Website visitors
• Prospective or existing customers
• Anyone engaging with our Site or services.
If you have questions or concerns about this Policy or your personal data, please contact our Data Protection Officer:
Data Protection Officer:
Artem Alekhin
103-2727 Steeles Ave West, M3J3G9
Toronto, Ontario, Canada
privacy@voiceform.com
2. Information We Collect (Website Visitors and Customers)
When you use our website or otherwise interact with us (excluding research studies), we may collect:
2.1 Contact Details
• Name, job title, employer name, and work email (e.g., when you request demos, sign up for newsletters, or create an account).
2.2 Technical & Usage Data
• IP address, browser type, operating system, device details, pages viewed, and links clicked.
• We collect this data through cookies and other similar tracking technologies.
2.3 Marketing & Communication Preferences
• Data you provide when subscribing to newsletters, webinars, or requesting marketing materials.
We may also obtain personal data from third parties or public sources (e.g., LinkedIn, trade shows, event registration lists).
3. How We Use Your Information (Website Visitors and Customers)
We use your information for purposes that include:
• Operate and Maintain Our Website: Ensure the Site functions properly and is secure.
• Respond to Inquiries & Provide Customer Support: Fulfill demo requests, answer questions, and offer assistance.
• Marketing & Communications: Send you updates about our services, newsletters, or promotional offers, where allowed by law or with your consent. When you provide your email after completing our personality test, we do not store any association between your email address and your test results, and your test responses are not used to personalize marketing communications.
• Analytics & Improvements: Understand how users interact with our Site, measure campaign performance, and improve our user experience.
• Other Legitimate Business Interests: Such as ensuring network and information security, preventing fraud, improving our platform, and enforcing our agreements.
4. Cookies and Similar Technologies
We and certain third parties use cookies, pixels, and similar technologies to:
• Remember your settings (e.g., language preferences).
• Analyze website traffic and performance.
• Measure the effectiveness of our marketing and outreach efforts.
• Provide you with more relevant content or ads on our site or elsewhere.
You can control cookies via your browser settings. Note that disabling cookies may affect some features or functionality of our website.
5. Sharing Information with Third Parties
We share your data in limited ways which include, but are not limited to:
• Service Providers: For hosting, analytics, email delivery, payment processing, advertising partners, etc. These providers are authorized to use personal data only as necessary to provide services on our behalf.
• Legal Compliance & Safety: If required to comply with applicable law, protect our rights or the rights of others, investigate fraud, or respond to a government request.
• Aggregated/De-identified Data: We may share aggregated data with partners or advertisers for marketing, analytics, or research—this data cannot be used to identify you.
• Business Transfers: In connection with a merger, acquisition, financing, or sale of all or a portion of our assets. We will notify you if a transaction occurs that affects your personal data.
AI and Machine Learning Development: We may use, share, license, or otherwise make available information that has been aggregated or de-identified in accordance with applicable law for research and for the development, training, evaluation, and improvement of artificial intelligence and machine learning technologies. You may opt out of this use of your data by contacting privacy@voiceform.com.
6. Data Storage, Transfers, and Retention
• Location of Servers: We primarily store data on servers located in the United States and Canada.
• International Transfers: If you access our Site from the EEA, UK, or other regions, we rely on lawful transfer mechanisms to ensure adequate data protection.
• Retention Period: We keep personal data only as long as needed for the purposes described above or as required by law. You may request deletion of your data by contacting privacy@voiceform.com (where feasible).
7. Your Rights and Choices
Depending on your jurisdiction (e.g., GDPR, CCPA), you may have certain rights regarding your personal data, such as:
You have the right to be informed about how we collect and use your personal data. This Privacy Policy serves as our primary means of providing that information in a clear, transparent, and accessible way.
Right to be Informed: You have the right to be informed about how we collect anduse your personal data. This Privacy Policy serves as our primary means ofproviding that information in a clear, transparent, and accessible way.
Right of Access: You have the right to request a copy of the personal data we hold about you, including information about how it is being used.
Right to Rectification/Correction: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.
Right to be Forgotten (Erasure): You have the right to request the deletion of your personal data where there is no compelling reason for us to continue processing it, subject to applicable legal obligations.
Right to Restrict Processing: You have the right to request that we limit orsuspend the processing of your personal data in certain circumstances, for example if you contest the accuracy of the data or object to our use of it.
Right to Data Portability: You have the right to receive a copy of your personal data in a structured, commonly used, and machine-readable format, and to request that we transfer it directly to another controller where technically feasible.
Right to Object to Processing: You have the right to object to the processing ofyour personal data where we are relying on a legitimate interest (or those of a third party), including profiling based on those interests. You also have the right to object at any time to processing for direct marketing purposes.
Rights in Relation to Automated Decision-Making and Profiling: You have the right not to be subject to a decision based solely on automated processing, including profiling, where that decision produces a legal or similarly significant effecton you. If we use automated decision-making, we will inform you and provide ameans to request human review.
Right to Withdraw Consent: Where our processing of your personal data is based onyour consent, you have the right to withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of any processing carriedout prior to your withdrawal.
To exercise your rights, please email privacy@voiceform.com. We will respond within the timeframe required by applicable law.
8. Security Measures
We employ industry-standard security measures to protect personal data, including encryption, access controls, and continuous monitoring. However, no method of storage or transmission is completely secure. We continually improve our security protocols to help ensure your data remains protected.
For more details on our security practices (e.g., SOC 2 Type II compliance, approved subprocessors), please visit trust.voiceform.com.
9. Children’s Data
Our website and services are not intended for individuals under the age of 18 (or higher age if mandated by law). We do not knowingly collect personal data from children in this context. If you believe we have unintentionally collected data from someone under the applicable age, please contact us to request deletion.
10. Changes to this Policy
We may update this Website Privacy Policy from time to time to reflect changes in our practices or legal obligations. If we make material changes, we will notify you by posting an update on this site or via email. Your continued use of our website after any such update constitutes acknowledgment of the modified Policy.
11. Questions, Concerns, or Complaints
If you have questions about this Policy or how we handle your personal data, please contact us at:
Voiceform INC.
103-2727 Steeles Ave West
Toronto, ON M6K0B4
Canada
privacy@voiceform.com
If you are in the EU or UK, you may also have the right to lodge a complaint with your local data protection authority.
